Senior Meta Ads Buyer | Facebook & Instagram Performance Specialist

Senior Meta Ads Buyer | Facebook & Instagram Performance Specialist

Job Type

Full-time | Remote

Job Description

We are looking for an experienced Senior Meta Ads Buyer to take full ownership of Facebook and Instagram advertising campaigns.

This is a hands-on performance marketing role. We are specifically looking for someone who personally builds, manages, analyzes, and scales Meta Ads campaigns and has a proven record of managing substantial advertising spend.

The ideal candidate has managed $50,000 in monthly Meta Ads spend and knows how to scale campaigns while maintaining profitable ROAS and efficient CPA.

Key Responsibilities

  • Build and manage Facebook and Instagram campaigns from launch through scaling.
  • Personally monitor campaign performance and make daily optimization decisions.
  • Manage and allocate large advertising budgets based on performance.
  • Scale winning campaigns while controlling CPA and maintaining ROAS.
  • Develop prospecting, retargeting, and lookalike audience strategies.
  • Test creatives, audiences, offers, placements, and campaign structures.
  • Analyze CPM, CTR, CPC, CPA, ROAS, conversion rate, and revenue.
  • Identify performance problems and implement corrective actions.
  • Manage Meta Pixel and Conversions API (CAPI).
  • Provide clear performance reports and recommendations.
Requirements
  • 3 years of hands-on Meta Ads / Facebook Ads experience.
  • Proven experience personally managing $50k monthly Meta Ads spend.
  • Advanced knowledge of Meta Ads Manager.
  • Proven experience scaling campaigns with measurable results.
  • Strong understanding of campaign structure, audience targeting, bidding, and creative testing.
  • Experience with eCommerce and/or Lead Generation campaigns.
  • Strong knowledge of Meta Pixel, CAPI, and conversion tracking.
  • Strong analytical and problem-solving ability.
Strongly Preferred
  • Experience managing $100k monthly ad spend.
  • Previous agency or multi-account experience.
  • Experience scaling campaigns across multiple countries or markets.
  • Experience working with large eCommerce brands or high-volume lead generation.
Application Requirements

Please provide specific numbers, not general statements:

  • Years of hands-on Meta Ads experience.
  • Largest monthly Meta Ads budget you personally managed.
  • One campaign you personally scaled.
  • Starting monthly budget and highest monthly spend.
  • ROAS, CPA, revenue, leads, or other measurable results.
  • Industry and target market.
  • Your exact responsibilities in the campaign.
Candidates who cannot provide specific campaign experience and measurable results may not be considered.

Pay: £3,000.00-£4,000.00 per month

Work Location: Remote

Back to blog

Other Jobs To Apply

No other job posts for this day.

Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...