Brand, Marketing and Communications (BMC) - Specialist - Alliances (3 months contract)

<span class="jobdescription"><div> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">At EY, we’re all in to shape your future with confidence. </span></p> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. </span></p> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Join EY and help to build a better working world. </span></p> </div> <div style="text-align:justify"> </div><p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong>The opportunity</strong></span></p> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">As a BMC Specialist in our Alliances group, you will support the planning and execution of integrated marketing initiatives for EY’s Tier I alliances. You will help advance EY’s brand, increase market visibility, and support growth objectives through well-executed, multi-channel marketing programs.</span></p> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Working closely with alliance teams, service lines, industry groups and BMC colleagues, you will bring campaigns, events and experiences to life. This role is well suited to a marketing professional with strong execution skills, a collaborative mindset, and experience delivering B2B marketing programs in a complex, matrixed environment.</span></p> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">This job posting relates to an existing vacancy within our organization.</span></p> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong>Your key responsibilities</strong></span></p> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong>Marketing Program Execution</strong></span></p> <ul style="text-align:justify" type="disc"> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Support the planning and execution of integrated, omni-channel marketing campaigns aligned to alliance strategies and EY priorities</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Translate business and stakeholder goals into effective marketing activities that connect brand to demand</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Execute lower‑funnel, conversion‑focused marketing activities in close partnership with alliance and sales teams to support pipeline creation and opportunity progression.</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Support lead generation and pipeline acceleration through targeted campaigns, event follow‑up programs, and account‑based or segment‑specific activations.</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Partner with sales and alliance stakeholders to align marketing activities to priority accounts, opportunities and revenue goals.</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Collaborate with global, national and local teams to activate EY campaigns and adapt them for alliance and market needs</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Coordinate timelines, deliverables, approvals and dependencies across multiple stakeholders to ensure on-time, high-quality delivery</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Continuously identify opportunities to improve processes, introduce efficiencies, and strengthen executional excellence</span></li> </ul> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong>Events and Experiences</strong></span></p> <ul style="text-align:justify"> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Plan and execute virtual, in-person and hybrid events, including executive briefings, webcasts, roundtables and sponsored experiences</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Manage event logistics end-to-end, including vendors, budgets, timelines, tools and post-event reporting</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Analyze event performance beyond attendance, including engagement quality, lead conversion and downstream sales impact.</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Evaluate and support sponsorship opportunities that elevate EY’s brand and align to alliance objectives</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Partner with internal teams and external vendors to deliver high-quality, brand-aligned experiences</span></li> </ul> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong>Content and Communications</strong></span></p> <ul style="text-align:justify"> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Develop and write a range of internal and external communications, including articles, briefing materials, talking points, presentations and campaign assets</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Support the development of thought leadership, market-facing content and alliance storytelling</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Create PowerPoint materials such as internal updates, campaign decks, event presentations and client-facing slides</span></li> </ul> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong>Stakeholder Collaboration</strong></span></p> <ul style="text-align:justify"> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Work closely with alliance teams, service line leaders, subject matter professionals and BMC colleagues</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Build strong, trusted working relationships to ensure marketing initiatives align with business goals and priorities</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Support senior stakeholders with clear communications, progress updates and performance insight</span></li> </ul> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong>Reporting and Optimization</strong></span></p> <ul style="text-align:justify"> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Track and report on marketing performance, including campaign, event and sponsorship metrics</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Support budget tracking, spend management and Marketing Development Funds (MDF) processes where applicable</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Conduct basic analysis and market research to support marketing and sales efforts</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Contribute to ROI reporting and insights to inform future planning and optimization</span></li> </ul> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong> </strong></span></p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong>Skills and attributes for success</strong></span></p> <ul style="text-align:justify" type="disc"> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Bachelor's degree in business administration, marketing, communications or relevant combination of experience and education </span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">5+ years of marketing experience creating, implementing and measuring high-quality brand experiences, campaigns and programs that drive revenue and build relationships.</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">5+ years of experience developing and executing in-person events.</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Strong stakeholder management skills; comfortable working with senior leaders </span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Knowledge of marketing trends, sponsorship, event management and measurement (analytics, dashboarding, reporting, etc.) </span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Experience supporting integrated marketing campaigns across multiple channels</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">B2B experience, specifically within the IT industry is an asset</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Professional services marketing experience is an asset</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Experience with Marketing Development Funds (MDF) is an asset</span></li> </ul> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong>Ideally, you’ll also have</strong></span></p> <ul style="text-align:justify"> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Strong project management and organizational skills, with the ability to manage multiple priorities</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Well-rounded “marketing athlete” with strong execution, problem-solving and creative thinking skills</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Comfortable working with numbers, data and performance metrics</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Excellent written and verbal communication skills, with the ability to tailor messages for different audiences</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Ability to build collaborative relationships across teams and with senior stakeholders</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Detail-oriented, proactive and continuously looking for ways to improve how work gets done</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Thrives in a fast-paced, matrixed and evolving environment</span></li> </ul> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong>What we look for</strong></span></p> <ul style="text-align:justify"> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Strong project management skills with the ability to navigate competing projects with ease</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Knowledge of both traditional and non-traditional marketing channels</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Business development and growth mindset, with exceptional work ethic</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Experience working in a fast-paced, complex environment </span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Strong organization and time management skills with the ability to prioritize</span></li> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Strong team player with the ability to work independently and remotely effectively </span></li> </ul> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong>What we offer</strong></span></p> <p style="margin:0.0cm 0.0cm 8.0pt;line-height:107%;font-size:11.0pt;font-family:Aptos, sans-serif"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">We offer a competitive compensation package where you’ll be rewarded based on your performance and recognized for the value you bring to our business. Plus, we offer:</span></p> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="square"> <ul style="margin-top:0.0cm;margin-bottom:0.0cm" type="square"> <li style="margin-top:0.0cm;margin-right:0.0cm;margin-bottom:8.0pt;line-height:107%;font-size:12.0pt;font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><em>Support and coaching from some of the most engaging colleagues in the industry</em></span></li> <li style="margin-top:0.0cm;margin-right:0.0cm;margin-bottom:8.0pt;line-height:107%;font-size:12.0pt;font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><em>Learning opportunities to develop new skills and progress your career</em></span></li> <li style="margin-top:0.0cm;margin-right:0.0cm;margin-bottom:8.0pt;line-height:107%;font-size:12.0pt;font-family:arial, helvetica, sans-serif"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><em>The freedom and flexibility to handle your role in a way that’s right for you</em></span></li> </ul> </ul> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">EY reports salary ranges in accordance with applicable provincial pay transparency legislation. Individual salaries within the anticipated salary ranges noted below are determined through a wide variety of factors including but not limited to internal equity, education, relevant experience, knowledge, and applicable skill sets.</span></p> <ul style="text-align:justify" type="disc"> <li style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Ontario: $75,600 to $113,400</span></li> </ul> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong>Inclusiveness at EY </strong></span></p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">  </span></p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Inclusiveness is at the heart of who we are and how we work. We’re committed to fostering an environment where differences are valued, policies and practices are equitable, and our people feel a sense of belonging. We embrace diversity and are committed to combating systemic racism, advancing gender equity and women in leadership, advocating for the 2SLGBTQIA+ community, promoting our neuroinclusion and accessibility initiatives, and are dedicated to amplifying the voices of Indigenous peoples (First Nations, Inuit, and Métis) nationally as we strive towards reconciliation. Our diverse experiences, abilities, backgrounds, and perspectives make our people unique and help guide us. Because when people feel free to be their authentic selves at work, they bring their best and are empowered to build a better working world. </span></p> <p style="text-align:justify"> </p> <p style="text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Learn about our commitment to Inclusiveness at <a href="https://www.ey.com/en_ca/about-us/corporate-responsibility/equity">https://www.ey.com/en_ca/about-us/corporate-responsibility/equity</a></span></p> <p style="text-align:justify"> </p><div style="border:none;border-bottom:solid windowtext 1.5pt;padding:0.0in 0.0in 0.0in 0.0in"> <p style="border:none;padding:0.0in;margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif;text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt"><strong>EY | Building a better working world</strong></span></p> <p style="border:none;padding:0.0in;margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif;text-align:justify"> </p> <p style="border:none;padding:0.0in;margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif;text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">EY is building a better working world by creating new value for clients, people, society and the planet, while building trust in capital markets.</span></p> <p style="border:none;padding:0.0in;margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif;text-align:justify"> </p> <p style="border:none;padding:0.0in;margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif;text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">Enabled by data, AI and advanced technology, EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow.</span></p> <p style="border:none;padding:0.0in;margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif;text-align:justify"> </p> <p style="border:none;padding:0.0in;margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif;text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">EY teams work across a full spectrum of services in assurance, consulting, tax, strategy and transactions. Fueled by sector insights, a globally connected, multi-disciplinary network and diverse ecosystem partners, EY teams can provide services in more than 150 countries and territories.</span></p> <p style="border:none;padding:0.0in;margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif;text-align:justify"> </p> </div> <p style="margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif;text-align:justify"> </p> <p style="margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif;text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">At EY, we use artificial intelligence (AI) tools as one element of our recruitment process to enhance efficiency and improve the candidate experience. While AI supports us in our process, human judgment and decision-making remain integral in our candidate experience. We are committed to the responsible use of AI, and our practices are continuously reviewed and refined to ensure they align with ethical principles and regulatory requirements.</span></p> <p style="margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif;text-align:justify"> </p> <p style="margin:0.0in 0.0in 8.0pt;line-height:115%;font-size:12.0pt;font-family:Aptos, sans-serif;text-align:justify"><span style="font-family:arial, helvetica, sans-serif;font-size:12.0pt">To all recruitment agencies: EY does not accept unsolicited resumes from recruitment agencies. Any resumes submitted without a prior agreement or request from our hiring team will not be considered. EY is not responsible for any fees related to unsolicited resumes.</span></p> </span>

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